Advertisers & Agencies
Targeting and Optimization
Undertone employs a variety of targeting techniques to help marketers engage their audience. From demographic to geographic, from content to behavioral, Undertone has the right solution for you.
Undertone’s behavioral targeting allows advertisers to communicate with users based on their web surfing patterns and action behaviors.
Undertone offers two powerful remarketing solutions that allow marketers to reengage consumers who have already visited their website, in addition to consumers who have previously viewed their advertisements in highly targeted environments outside the network.
Content Channels
Undertone offers over 16 content channels to choose from:
| • |
Auto |
| • |
Education |
| • |
Family |
| • |
Gaming |
| • |
Kids & Teens |
| • |
News |
| • |
Sports |
| • |
Travel |
|
| • |
Career |
| • |
Entertainment |
| • |
Finance |
| • |
Health |
| • |
Men |
| • |
Real Estate |
| • |
Technology |
| • |
Women |
|
Geographic Targeting
IP targeting along with local content partnerships, Undertone is able to work with both national and regional advertisers looking to target specific markets.